How Accumula Helps You Focus on Your Customers, Not Your Software

Your customers witness the power of technology on a daily basis. They use their smartphones to deposit checks, monitor their heart rate and REM sleep, and summon vehicles to pick them up wherever they’re standing.

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6 Ways Retailers Can Build Brand Loyalty in 2019

You’ve built up a steady flow of customers (congrats!), but you need to keep them coming back so you can keep growing. Inspiring and retaining those customers has big implications for your brand’s future success. But how do you do that, exactly?

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Unifying the Customer Experience: Instore + Online + Backoffice

You’ve got a thriving online site and you’ve started opening brick-and-mortar stores, so the hard work of “going omnichannel” is done, right? 

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4 Strategies to Build the Omnichannel Retail Stack of Your Dreams

Your most valuable customer is the one who will shop your brand in-store, online, and anywhere else you decide to go. 

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From Brick to Click: 5 Trends Shaping the Retail Shopping Experience

The retail world is changing fast, and it won’t slow down anytime soon. New technologies and shopping habits are challenging brands of all sizes to keep up with new customer expectations. The good news is that retail is still the place to be. In May 2019, U.S. retailers generated 3.1 percent year-over-year sales growth

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Why Your Customer is the Only Channel that Matters

Today’s shoppers have more ways than ever before to shop their favorite brands. With so many channels at their fingertips, customers expect a higher level of choice, flexibility, and convenience, no matter where they shop. 

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